Creating your SEO game plan starts during our first discovery call. Our SEO analysts will collect information about your brand, goals, pain points, competitors, and budget to build a detailed roadmap to your website’s success. With over 20 years of SEO experience, our team has solved complex SEO problems and faced every SEO challenge a business can face. We know that strategic thinking, research, data analysis and agility are key to implementing an effective SEO strategy.
When you come to us to create your unique SEO Game Plan, our process follows these four steps.
Your SEO Game Plan will be a robust, detailed analysis and clear blueprint of your SEO strategy. We believe that taking a holistic approach to SEO is the best way to optimize your website — and drive results. Our SEO analysis paints a complete picture of your website’s health. Understanding all the ins and outs of your site’s performance gives us a competitive edge over major search competitors. When we hand you your SEO Game Plan, you’ll get a year-long plan for rocketing your website up the SERPs.
Here’s what you can expect from your Sure Oak SEO Game Plan:
There are hundreds of ranking factors that affect how well your website performs in search. And since the search algorithm is always changing, it takes an expert to keep track of all the factors that impact your rankings. As part of your SEO Game Plan, you’ll receive a detailed technical SEO audit of your website. In this audit, we’ll analyze your page speed, meta information, backlink profile, keyword use, site architecture, and several other factors that are on our technical SEO checklist.
Once the technical audit is complete, we’ll be able to zero in on top optimization priorities for your site. You’ll receive a technical web audit and a roadmap that lays out which issues we recommend fixing first.
Backlinks are one of the top ranking factors for how well your website ranks. Quality links show Google and other search engines that your website is authoritative, trustworthy, and relevant. But links that come from spammy sites, like link farms or low quality websites, can ding your rankings.
Our SEO analysis includes a detailed backlink audit. If we find any links that are hurting your website’s trustworthiness, we’ll put it on a disavow list. By removing these bad links, you’ll improve your website’s reputation and rankings.
Once your SEO Game Plan is complete, we’ll walk your team through our recommendations. During the SEO Game Plan presentation, you’ll have the opportunity to ask us questions in real time, and we can calibrate any of the findings and recommendations based on what makes the most sense for your business.
Our goal is to help you completely understand where the opportunities lie, where to focus, and how to use this blueprint to achieve your goals and set your business up for long-term success.
We take a deep look at your existing content, and pick your website apart to see it the way Google does. By providing a detailed analysis of what is working and what needs work, we create a roadmap of how your pages should look from a content perspective in order to improve rankings.
Our multi-layered keyword research pinpoints exactly which keywords to focus on in your content in order to increase your rankings and capitalize on existing search volume from high-intent potential visitors. Our sophisticated mapping will break down which keywords you should target on each of your webpages.
A highly intentional content development strategy will do wonders for your traffic. We help you determine what needs to happen and when to get you where you want to be.
Our technical SEO audits spot what others miss. Unlike a simple automated tool, our seasoned SEO experts personally review your site to check for technical issues, ensuring no stone is left unturned.
On-page optimization is critical to success. From metas to H1 tags, we make sure your page is optimized, so search engines can crawl across your content and understand it. The result? Your customers can easily find you.
We’ll set up analytics and reporting so you can understand your organic traffic, the behavior of your visitors, and the nature of your conversions. With this information, you’ll see where your site stands and what needs work.
Our expert team will review your site and identify how your site’s architecture and navigation impact the user experience, and how these facets can be improved upon to drive growth.
Often the strongest determinants of SEO success are found in off-site strategies. Learn how to harness these powerful techniques that have a huge impact on the bottom line.
Who is linking to your site? And which links are valuable, as opposed to links that might be hurting your backlink profile? A comprehensive backlink analysis will tell us exactly where your domain stands and what steps to take to increase your site’s authority and get you ranking higher.
Link building is more than a science, it’s an art built on relationships and creative thinking. And it’s a scientific art we have mastered. We will develop a link building strategy to promote your brand and link-worthy content to industry-relevant sites, and tap into our connections to leverage Google’s #1 ranking factor.
How and where are your competitors beating you in search? What strategies are they using to get ahead, and what do you need to do to turn the tide and improve your search positions? Our competitor SEO analysis breaks down the behavior of your competition, uncovering insights into what approaches will work for your business.
The biggest benefit to the Sure Oak SEO Game Plan is your custom SEO insights and analysis. We know that SEO strategies aren’t one-size-fits-all. Unlike other SEO agencies who recommend the same SEO best practices to all their clients, you’ll receive a personalized SEO analysis for your company, industry, and goals.
All the different ranking factors that affect your website work together. A holistic SEO analysis is the best way to get a close look at how well your site is functioning. The assessment will show you where your site can be improved, and how making small fixes can lead to big boosts in your traffic.
Your actionable SEO roadmap will lay out a step-by-step plan for improving your website rankings. Our recommendations focus on what changes will make the biggest impact on your site, empowering you to take the necessary actions to see improvements in your rankings as quickly as possible.
Our SEO Game Plan sets the stage for a year-long SEO course of action that will drive your organic performance and revenue growth in ways you never thought possible. It’s time to dream big.
To manifest real impact for your SEO and your bottom line, you need a clear and focused approach based on solid research and analysis. A results-driven strategy to rank higher and grow faster is what the Game Plan is all about.
