Nailing the Customer Journey to Unleash Your Marketing Potential with Aiden Carroll
What is the customer journey? This week, Aiden Carroll, a digital marketing trainer and speaker from the Coloring In Department, chats with Tom about his favorite topic: customer satisfaction! After all, conversations about creating a solid customer journey do not come up nearly as often as they should
Brian Dean from Backlinko on Life, Business, and SEO
Working remotely has opened a lot of doors when it comes to having a work/life balance. However, bouncing from one country to the next and keeping a solid work routine can be a challenge. This week Tom Casano chats with Backlinko’s Brian Dean on how to balance life, travel, and business in today’s remotely working world.
Technical SEO: What Matters and What Doesn’t with Mike King
How to reach out to Mike King: With SEO companies looking more and more like ad agencies, some of the technical aspects of SEO ...
Generating Organic Leads on LinkedIn with Deepak Shukla
LinkedIn is a tool we all use to build our networks, but are you using it to its fullest potential? This week Tom Casano talks with Deepak Shukla of Pearl Lemon on how you can use your LinkedIn profile to generate leads and turn those leads into business.
Human-to-Human Marketing and Sales in a Digital World with Ed Zaloga
How to reach out to Ed Zaloga: In the world of Digital Marketing, it can be easy to forget that the primary reason businesses ...
The Future of Digital Experiences, Mass Personalization, Brands, and Bots with Ray Wang
Reality and virtual reality are merging. Other than virtual reality games like Pokemon Go and SnapChat, what exactly does that look like? This week Tom chats with Ray Wang about the future of marketing technology.
How Demand Generation Affects Your Marketing Funnel with Steve Farnsworth
The world of digital marketing is changing at a rapid pace. So what can you do to keep you and your business relevant? On this episode, Tom speaks with Steve Farnsworth. They chat about demand marketing, collaboration, and why you should never stop learning.
The Future of Voice Search and Actions on Google with Eric Enge
We’ve been hearing it for years: “This is the year of voice.” But will voice search ever actually become the norm? According to Eric Enge, the CEO of Stone Temple, that time is coming, and it’s coming fast. On this week’s episode, Tom chats with Eric about how you can get ready for voice search and what it will mean for your SEO strategy.
How to Get Authoritative Backlinks with Relative Ease with Tim Cameron-Kitchen
Backlinks are still an important part of SEO, but some backlink tactics are past their prime. This week, Tom Casano chats with Bestselling SEO author Tim Cameron-Kitchen from Exposure Ninja about the new and improved ways to acquire quality backlinks.