Podcasts 2018-05-23T13:25:46+00:00

The Sure Oak Podcast

The Sure Oak Podcast is a weekly audio and video show that dives into various forms of digital marketing. Tom Casano, our founder and CEO, hosts each episode and connects listeners and viewers with some of the top names in digital marketing.

Our goal is to provide you with actionable advice that you can use to help grow your business. Take a minute to check us out, let us know what you think, and, if you enjoy, subscribe to never miss an episode!

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Nailing the Customer Journey to Unleash Your Marketing Potential with Aiden Carroll

What is the customer journey? This week, Aiden Carroll, a digital marketing trainer and speaker from the Coloring In Department, chats with Tom about his favorite topic: customer satisfaction! After all, conversations about creating a solid customer journey do not come up nearly as often as they should

Brian Dean from Backlinko on Life, Business, and SEO

Working remotely has opened a lot of doors when it comes to having a work/life balance. However, bouncing from one country to the next and keeping a solid work routine can be a challenge. This week Tom Casano chats with Backlinko’s Brian Dean on how to balance life, travel, and business in today’s remotely working world.

How Demand Generation Affects Your Marketing Funnel with Steve Farnsworth

The world of digital marketing is changing at a rapid pace. So what can you do to keep you and your business relevant? On this episode, Tom speaks with Steve Farnsworth. They chat about demand marketing, collaboration, and why you should never stop learning.

The Future of Voice Search and Actions on Google with Eric Enge

We’ve been hearing it for years: “This is the year of voice.” But will voice search ever actually become the norm? According to Eric Enge, the CEO of Stone Temple, that time is coming, and it’s coming fast. On this week’s episode, Tom chats with Eric about how you can get ready for voice search and what it will mean for your SEO strategy.

How Social Media Video Can Grow Your Business: Brandon Schaefer

When you’re busy running a business, social media marketing can seem like a daunting task. It’s time consuming, and what if the finished product doesn’t look as professional as the other videos you’ve seen? In this week’s episode of the Sure Oak podcast, Tom Casano chats with corporate business strategist Brandon Schaefer from Companeur about how to do more in less time and turn social media marketing into real business.

How Strategy Calls Can Help With Client Retention and Upsells, with Matt Inglot

In business, it’s not always about gaining more and more clients. Oftentimes, one of the best strategies for growth is centered around retention and building strong relationships with the customers you already have. This week, Tom Casano sat down with Matt Inglot, founder of Tilted Pixel and Freelance Transformation, to talk about client retention, upsells, and how strategy calls can be hugely beneficial to your and your client’s businesses.